Congratulations! You have decided to invest in a product information management (PIM) solution. You, like so many other manufacturers and wholesale distributors, realize the benefits implementing a PIM solution provides: Enhances your online presence and that of your...
What Is a PIM and Why Do You Need One? In today’s B2B market, you’d be hard-pressed to find a manufacturer or distributor with only one sales channel. With the advent of eCommerce, third-party marketplaces, social media platforms, and other tech tools that provide...
As a manufacturer, continual evolution and innovation help drive growth, but it’s your distribution network that is fundamental to your success in the marketplace. You rely on these key supply chain partners to promote your products, increase your brand awareness, and...
Success is not solely based on great products and highly effective salespeople. Today, if manufacturers want to compete and thrive in the marketplace, they must make their product content a key priority. When managed effectively, product content attracts interest,...
Emerging technologies, changing B2B buyer expectations, and powerful online retailers are causing a lot of disruption in the B2B marketplace. Distributors are feeling the effects, which is causing manufacturers to…