Get Reliable, Actionable Insight from Google Analytics in Four Main Steps Adding a digital branch to your business is a great way to move the needle to elevate your success. But if you want to gain greater ROI from your eCommerce sales channel, you must continue the...
In today’s advanced digital world, voice recognition and search technology speaks volumes – literally. Voice-enabled virtual assistants like Siri, Google Home, and Amazon Echo have become trusted household devices that provide us with answers to all of life’s...
If you’ve spent any money on Google paid search to promote your website and products, you’ve probably seen some major changes in your spend versus revenue over the last few months. Ryan Garrow, Director of Partnerships and Client Solutions at Logical Position, says...
Unilog recently upgraded its CIMM2 hosting and deployment infrastructure to include Kubernetes Container Orchestration, an open-source system for automating the deployment, scaling, and management of containerized applications. While this may sound highly technical...
Back in 2016, Google announced it was updating its search results algorithms to give preference to sites that are optimized for mobile. This wasn’t just an informational notice to the masses; it was a subtle warning for businesses to improve their sites’ usability and...
Thousands of eCommerce sites are popping up each day, and manufacturers and wholesalers are driving this growth by investing in software platforms and technology to give their buyers a better online experience. If your website isn’t attracting as many visitors as...
Is your site getting lost in the myriad of results shown by search engines? With Google algorithms constantly changing and sponsored links cluttering the pages, it can be a challenge to get noticed on the web. Search engine optimization (SEO) was developed to help...
Google has recently announced a change in its search algorithm. What does this mean? They now cater to mobile-friendly sites. This change only applies to searches done through mobile, but given that searches made on mobile devices have surpassed searches from...
Over the past couple of years the search engine optimization landscape has been dramatically altered thanks to Google. On the one hand it’s become easier to find reliable sites and avoid the shady ones, on the other you need to pay more attention to what you’re doing...
We are delighted to announce our new data enrichment practice based on Google’s ZMOT (Zero Moment of Truth) concept. Our blog (https://unilogcorp.com/blog/shopping-in-the-digital-age-and-zmot) on ZMOT explains how it can be a game changer and offer a superior digital...