The competitive landscape is constantly changing, creating new challenges and higher stakes. To keep up, your business must evolve as well to become more agile and maximize the value you deliver at every stage of the customer lifecycle. EVOLVE 2023 – hosted by Unilog + Bravo October 16-19 – will help turn your obstacles into opportunities so you can meet market demands, deliver better customer experiences, and make it easier for you to get more out of every transaction.
If you’ve never attended an EVOLVE event, then prepare to be engaged! Unlike other conferences where people talk at you, EVOLVE 2023 encourages attendee participation at their 30-plus sessions, including interactive workshops, instructor-led lessons, and roundtable discussions related to the customer lifecycle.
Here are five compelling reasons why EVOLVE 2023 will be the most important event you attend this year:
1. Hands-on workshops for all roles and skill levels
If you currently use our solutions or are still in the implementation phase but are interested in seeing how they work, EVOLVE gives you the chance to roll up your sleeves and work alongside our digital commerce and product content experts to try new features, use advanced tools, and configure settings to further optimize your site. Bravo Business Media customers will learn how to use MyPlumbingShowroom features to showcase their products, promote their showroom, and make their site the primary traffic driver to their stores. Advanced SPEX Builder users will discover multiple ways to improve sales, elevate marketing and merchandising efforts, and create impactful client touch points with the inbuilt features of our showroom efficiency tool.
Unilog platform subscribers will see how simple but effective tools within the CMS in CIMM2 can create impactful product merchandising and promotion campaigns. They’ll also learn how to automate data imports and exports, configure site search parameters to provide more targeted, relevant search results, and utilize punchout as a purchase option for customers.
2. New this year!…User Idea Exchange sessions
Attendees at last year’s event told us they’d like more collaborative sessions to discuss their pain points, share solutions, and engage in hot-topic conversations. From that feedback was born our User Idea Exchange sessions. Seven different sessions give attendees and industry experts the opportunity to participate in open dialog with peers, Unilog + Bravo team members, and other industry experts on relevant topics like last-mile delivery, AI and personalization, and current distribution and retail trends. User Idea Exchanges are a great way to share, learn, and brainstorm ideas you can apply to your business.
3. Platform feature and functionality deep dives
EVOLVE 2023 is your chance to see features you may not be aware of and learn how to use our efficiency tools to streamline your business. There are deep-dive sessions for all attendees: Bravo SPEX Builder users will understand how to use the DocuSPEX electronic signature and payment capture tool to close sales faster and more efficiently; Orgill Dealers will learn how to configure system settings to change the default item sort order for products, add brand and manufacturer links to their storefront’s top menu, and more; and general CIMM2 users will find out how to use Query Analyzer to extract data, how to give certain users such as employees access to specific web pages on their website, and how to tailor analytics data into digestible formats using Site Analytics Pro.
We’ll also provide a comprehensive tour of our recently launched Unilog University, our new online learning management system that houses an expansive catalog of training content in the form of videos, user guides, and PowerPoint presentations to help you master our platform and its myriad of features.
4. Networking with peers and industry experts
Almost as important as our sessions is the ability to network with other Unilog and Bravo Business Media customers as well as industry partners who understand your market, your challenges, and your digital journey. EVOLVE 2023 offers many opportunities to chat with others to discuss strategies, ask questions, and compare notes. William Webster of Plumbing Distributors Inc. said about last year’s event, “At EVOLVE, we met other customers that have gone through the same things we’re going through [during our eCommerce implementation], and just hearing positive feedback and success stories from others has given us the confidence to move forward in the same direction.”
You’ll have plenty of chances to meet and mingle with peers and Unilog + Bravo team members during our User Idea Exchanges, between sessions, in the TechZone, and at events like our cocktail receptions and attendee appreciation outing.
5. Opportunities to Discover the Power to Prosper
This year’s conference theme, Discover the Power to Prosper, focuses on key tools and strategies for every stage of the buying journey: from finding ways to attract new customers and creating a customer experience that encourages repeat business, to analyzing customer behavior that helps improve their experience and build brand loyalty. Every EVOLVE 2023 session is tied directly to one of the five stages of the customer lifecycle so you will leave the conference armed with actionable insights to help you meet your customers where they are on their journey.
We’ve given you five great reasons to attend EVOLVE 2023 so, as we see it, you have no excuse not to join us! Check out the EVOLVE 2023 agenda to see our event schedule, session topics, and recommended audiences, then register your team for the most valuable event you’ll attend this year.