Unilog to help BLUE HAWK HVACR Members achieve success in the digital marketplace
WAYNE, PA., August 2, 2023 – Unilog, the leader in connected product content and commerce solutions for wholesale distributors, manufacturers, and specialty retailers, announced today they have partnered with BLUE HAWK Co-Op to be a trusted Solution Partner for their HVAC/R Members.
BLUE HAWK, a 100% Member-Owned cooperative, was established to ensure the survival and growth of the independent HVACR distributor by providing them purchasing power, business services, and a host of tools to drive results. Now, BLUE HAWK Members can implement Unilog’s connected suite of solutions – a flexible eCommerce platform with unmatched product content – as part of their Member benefits.
“Unilog is both proud and excited to be a trusted BLUE HAWK Solution Partner because we know the HVACR market, its customers, and its challenges. With our connected suite of product content and commerce solutions, we’ve helped many HVACR businesses increase their reach, deliver better customer experiences, and get more out of every transaction,” said Adam Nattrass, Account Executive at Unilog.
HVAC distributor Geary Pacific Supply is both a BLUE HAWK Member and Unilog eCommerce and product content subscriber. The distributor’s eCommerce site provides customers with several efficiency tools including a curated list of each customer’s favorite products and a VMI tool with a Sales Rep Access feature that lets Geary Pacific manage the inventory for customers’ parts rooms. “Our customers love using our eCommerce site,” said Jason Stokes, IT & Marketing Manager at Geary Pacific. “With so many customer-centric tools available at their fingertips, our online lines per order are nearly double the size of call-in orders. Unilog’s eCommerce solution has been a game-changer for us and our customers.”
BLUE HAWK is pleased to provide Members with a complete package of eCommerce and product content offerings from a single provider. “In an environment of consolidation and larger competitors, we want to give our Members all the tools they need to succeed. Unilog has the product knowledge and eCommerce technology needed to help strengthen and expand our Member brands and reach,” said Lance Rantala, CEO of BLUE HAWK.
To learn more about Unilog’s connected product content and commerce solutions, visit www.UnilogCorp.com.
About BLUE HAWK
BLUE HAWK was established in 2005 to ensure the survival and growth of independent HVACR wholesalers, enabling independent businesses to use their combined purchasing power to attain competitive pricing for the goods and services they use. At a time when the relentless expansion of manufacturer-owned distributor networks and large corporation-owned distributor chains are intensifying, independently-owned operations have turned to BLUE HAWK to help level the playing field with these large competitors. Learn more at https://www.bluehawk.coop/.
About Unilog
Unilog is the leader in connected product content and commerce, delivering the platform, content, and connectivity businesses need to succeed in the digital arena. Our connected suite of solutions helps wholesale distributors, manufacturers, and specialty retailers sell more, stay relevant, and reduce their cost to serve. For more information, visit www.UnilogCorp.com.