Project Details
CLIENT | Visual Comfort |
---|---|
LOCATION | Skokie, IL & Houston, TX |
INDUSTRY | Lighting Manufacturer |
PROJECT | Product Sales Presentations |
Problem
For more than thirty years, Visual Comfort has been a national manufacturer of decorative lighting products for designers and builders. The company distributes its products through a wide network of independent electrical distributors and retail showrooms.
A key component of Visual Comfort’s business serves the residential construction industry. To showcase its products and sell to this segment, a Visual Comfort representative uses product sales presentations.
“Unfortunately, the system we used to create presentations was showing its age. Additionally, our IT department didn’t know how to update it or make enhancements,” said Beth Miller Dalton, Director of Sales Operations.
“That left us searching for a modern solution to grow our efficiency and professionalize our product presentations.” Visual Comfort needed a new way for its sales representatives to quickly produce customized product sales presentations. That need led the company to Bravo Business Media.
Solution
To discover how Unilog and Bravo Business Media helped solve Visual Comfort’s product sales presentation problems, download the case study and learn more!