When the pandemic hit, it forced massive lockdowns and minimal in-person contact, causing serious challenges for businesses. One year later, we are slowly recuperating and building back our economy. Although COVID-19 remains a challenge, operationally, businesses have...
eCommerce Adoption
eCommerce Experts Share Adoption Strategies
This year’s EVOLVE event consisted of a free, two-day virtual event for Unilog customers featuring presentations, panel discussions, and training sessions by B2B digital experts and industry professionals. Unilog led a panel discussion on eCommerce adoption and shares...
9 Ways to Get Sales to Support Your eCommerce Efforts
Whether you’re launching a new site, or planning to re-platform your existing digital branch, Unilog has nine ways sales staff can helpAs an eCommerce and content services provider, a common challenge we hear from our customers is their sales team’s reluctance to...
5 Ways eCommerce Benefits Your Sales Team
5 Ways eCommerce Benefits Your Sales Team If you’ve launched or are in the process of launching a digital commerce site, you know the positive impact a digital branch can have on your business. In addition to expanding your brand presence, a website decreases your...
Justifying a Digital Commerce Investment
B2B Experts Share Key Drivers to Support Digital Commerce Buy-in and Bring ROI Today’s B2B buying process is now digitized, and the proof is in the latest industry statistics. With 90% of B2B buyers currently using online search to research products and 55% expected...
Segment Your Customers to Attract More Online Buyers
In the wholesale distribution marketplace, B2B buyer needs are as diverse as their business roles. They shop different ways, purchase different ways, and want varying levels of engagement with a company. So how do you satisfy all these buyer behaviors and...
B2B Online Event Spurs Big Crowds, Great Discussions, and Prevalent Topics
B2B Online held another successful conference this year – their fifth digital event to support manufacturers and distributors on their eCommerce journey. The three-day meeting brought together more than 700 B2B professionals and eCommerce experts for a mix of small...
Distributor Q&A: What to Know Before Launching Your eCommerce Site
Distributor Q&A: What to Know Before Launching Your eCommerce Site Are you a distributor launching an eCommerce initiative? Those who have gone through the process recently shared their insights during a panel discussion at Unilog’s E-VOLVE 2018 conference. The...
Top eCommerce Adoption Tips from a B2B Distributor
For those just starting their eCommerce journey, or whose website has just gone live, Mike Powers from Hill & Markes has some worthwhile insight and advice to share to help you gain internal and external site adoption. In a recent webinar hosted by Unilog, Hill...
How to Sell Your Salespeople on eCommerce
It’s time your salespeople faced the facts: eCommerce is not going away, especially in the wholesale sector. In fact, B2B eCommerce sales already surpass consumer eCommerce sales in the U.S. and are expected to grow to $1.13 trillion by 2020, according to Forrester’s...